Is it just another pillow?

No, the Better Sleep Pillow is not an just another pillow. It was designed for the way you sleep as you move around at night - side, stomach and back. The Better Sleep Pillow is made of 100% urethane memory foam and its unique design with a recessed portion for your arm along the entire length of the pillow and through the underside, allows you to sleep in a position that is most natural for your body. These recesses provide support to your arm, head and neck reducing pressure and helping you to get a better nights sleep.